Why does Google rank Wikipedia for so many topics?

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  • Why does Google rank Wikipedia for so many topics?

    Why does Google rank Wikipedia for so many topics?
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  • #2
    Wikipedia is a good platform for the information, we can get every type of information their and people visit it frequently so according to rankbrain algorithm it can easily rank good on google.
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    • #3
      Wikipedia has lots of content on a particular topic, so it is naturally these sites will rank in search engines.

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      • #4
        I think there are more than one factors involved in Wikipedia articles being often ranked higher.

        1. Volume of Wikipedia knowledge-base : Wikipedia contains more information than any encyclopedia ever created. We can say it has an entry (if not a dedicated article) for "almost" every entity. This increases its chance of being a possible matching result.

        2. Human curated in nature : While Google tries to obtain answers by crawling web and then applying information extraction or machine learning techniques, content of Wikipedia is generated by people with proper references. The content on Wikipedia is highly moderated. Therefore, any aberration is detected by moderators and deleted accordingly. As per evaluation of current machine learning techniques, human-curated answers/content outweighs them.

        3. More incoming links : As content from Wikipedia is referred as links at various places by its users, it has high number of incoming links which makes it more important than other pages.

        4. Update cycle : While Wikipedia articles may not represent real-time information, the information propagates eventually. Therefore, some popular articles on Wikipedia have multiple updates each day. This makes the content latest.

        P.S. : This is as per my logic and understanding of world wide web and search engines. Google may be employing specific mechanisms for this which I may be unaware of.
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