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Thread: Concepts of SEM

  1. #1

  2. #2


    SEM stands for search engine marketing. It is the process of promoting your website in various search engines to build its popularity and reputation. Search engine optimization and social media optimization are two major processes used for search engine marketing.
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  3. #3
    Join Date
    Jan 2016


    The concept of SEM focuses on bidding and relativity to position in the top SERP while in SEO it optimizes the website for the search engine.

  4. #4


    Search engine marketing (SEM) is a form of Internet marketing that involves the promotion of websites by increasing their visibility in search engine results pages (SERPs).

  5. #5


    To increase your webpage visibility on SERP by paid campaigns.

  6. #6


    The difference between SEO and SEM is simply that search engine optimization is part of search engine marketing or search marketing as it is widely known. Both processes aim in increasinging visibility in search engines. It involves other methods that can get you more search engine visitors like ppc advertising.

  7. #7


    Sem is search engine marketing and is basically a paid marketing tool to help increase traffic to your website whereas Seo is search engine optimization which helps you take your website higher in Serp but requires no finance. Both these marketing tools should be considered if you are looking to get more traffic to your website.

  8. Default

    Search engine marketing is about promoting a website by enhancing its presence in search engine results pages (SERPs).

  9. #9


    SEM is Search Engine Marketing. The paid promotion of website like PPC. SEO and SEM both are used for increasing the visibility of the webpages on the SERP and difference is SEM is paid and for SEO you have no need to pay for Search Engine.

  10. #10
    Join Date
    Aug 2018
    Kotdwara, Uttrakhand


    Search Engine Marketing is the paid version of SEO you can say. SEM is used for getting instant results on the SERP by increasing the web pages visibility on the SERP by running paid ad campaigns.

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