SEO And Google Ad Words PPC ...?

[samanthaross]

Hello Friend,


Please tell Me, Why Use Both SEO And Google Ad Words PPC ...?

[RH-Calvin]

SEO is much better and beneficial for permanent ranking of your website and also build traffic and popularity of your business in search engines. They are helpful compared to Google Adwords.

[Leigh]

Using AdWords gives you speed and control in exchange for money. It can be an excellent way to quickly test out new content or products.

SEO can generate much more traffic but takes time. Perhaps a lot of time if you are targeting competitive keywords.

One aspect of the tradeoffs that not many people take into account is that a well SEO'd landing page will improve your AdWords quality score and lower the cost of your PPC clicks. So it's a good to do some basic SEO (at a minimum) even if you are planning to drive traffic primarily with AdWords.

[Joes2966]

The benefit of Adwords is that it gives measurable results. If your client's site is ranking #1 on organic listings, then you can use adwords on display networks and google affiliate networks. That will help broaden the reach.