How do you instantly engage with your visitors?

[mariapbonner]

How do you instantly engage with your site visitors to turn them into a profitable customers? Do you use any tool? Pls. share your thoughts.

[Jim Gillum]

A captivating headline is a good start....

[sbonline]

Using the header and all sections of the page that appear before the fold is crucial.

To engage with the visitors I find that a call to action that is clear as soon as they arrive is essential. A discount for first orders, free delivery and the like all work well on e-commerce sites. Non e commerce sites can sometimes benefit from free newsletter sign ups that might have benefits to the customer.

Testimonials on your site are also a useful engaging tool.

[chicagorox]

For me it's quite easy because of the type of business I run (limousine service). Whenever my visitors request for a quote, I send them additional information on limousine types and pictures, and give them the option to call me directly.