Facebook is more beneficial I think since you could actually get in touch with your targeted niche. You could interact properly with people hence; it is more organic IMO
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Twitter VS Facebook
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Facebook faster and easiest way of getting site traffic, Facebook page may not be of make-or-break importance in your social media campaign, but it is certainly a worthwhile strategy to pursue – especially considering that it costs no money and minimal time to do so. Here’s now
1. Ask friends, family and colleagues to like your page, especially when working to build up fans in the early going.
2. Have a large “Like Us on Facebook” image on your website’s homepage or a targeted landing page.
3. Include a link to your Facebook page in electronic signatures and any other form of correspondence.
4. Make certain portions of your Facebook page visible only to those who Like it.
5. Generate excitement through contests, promotions and giveaways.
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I have been working on both and what I can say is, both are great but it purely depends on the product type or services which you promote on social networking sites. If it is something that can be used by everyone, you will get good response but if it is not, it will take time to drive benefits from social networking sites.
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I use both, i do get a little more traffic from facebook then twitter, but twitter is catching up and its fun to use
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Both are very essential in internet marketing, by this we can improve our website along with good traffic promotion, which leads to increase our business revenue...so we must concentrate on both useful social networking sites.
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