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  • Is SMO better than SEO

    I have got something about SMO but not very familiar with it .
    Is SMO better than SEO?
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  • #2
    SMO means Social media optimization. Both have their own advantages and tactics. Its upto your how you do SEO or SMO

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    • #3
      hi Alan,
      I think it's a matter of opinion and is like asking is Bud better than Coors, or is Mac better than PC?
      It also depends on what it is for.
      What kind of website are you trying to promote?
      Last edited by RustySword; 04-24-2014, 12:14 PM.

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      • #4
        I heard about SMO & SEO but so far only working on SEO. As said above SMO is Social Media Optimization. So it depends how you use it.
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        • #5
          SEO or Search Engine optimization is by creating and improving a website so that it will rank high in the search engines and help potential customers or clients find the website.

          Social Media Optimization (SMO) is an Internet marketing strategy which employs social media, like online communities, RSS feeds, social news buttons, blogging and incorporates third-party community functions like images and video. Social Media Optimization differs from Search Engine Marketing (SEM) because the focus of SMO is to drive traffic from sources other than search engines.
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          • #6
            Both are great internet marketing tool which have gotten their own benefits. Combination of both of them is the key to get a much better result since SEO benefits from SMO through the backlinks that gives significant impact in search engine rankings.

            SMO if done properly can give you plenty of traffic in short term while in SEO can give long term traffic to your site though, the process of doing it takes some time and effort.
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            • #7
              I think both have their own significant values. SEO will give you traffic for long term and it is time consuming too, on the other hand SMO is also useful for creating huge traffic in short term.
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              • #8
                I have checked it and find some informatino about their relationships.
                They both plays a great role in driving traffic and the two work together rather than separately. It drives traffic to our site so why not combine them to get a much better result since SEO benefits from SMO through the backlinks that gives significant impact in search engine rankings. If both done correctly will work like a needle in a thread. SMO works great if your topic is about entertainment, music, sports, technology, and other internet related *plum*. It can give you plenty of traffic in short term while in SEO, it works great with almost all of the niches and it can give long term traffic to your site though, the process of doing it takes some time and effort.
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                • #9
                  The answer of the question will be given in following way:

                  Advantages of Search Engine Optimization

                  Targeted traffic
                  Works almost all niches
                  Long term traffic
                  Great Return on Investment (ROI)
                  High quality traffic
                  There's no need for a popular profile to get traffic

                  Advantages of Social Media Optimization

                  Quick traffic
                  Helps SEO in building backlinks
                  Increase popularity of website
                  Can create brand image of a website
                  No need to optimized the site structure for search engine spiders

                  Disadvantages of Search Engine Optimization


                  The process of SEO takes time and effort
                  Contents need to be readable by search engine spiders
                  The site structure should be optimized for search engine spiders


                  Disadvantages of Social Media Optimization

                  Contents should be readable by human readers
                  Needs to have a popular profile to get lots of traffic
                  Will work on some niches
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                  • #10
                    Hi Frog,

                    Thanks for your information. Easy understandable format. Keep sharing.
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                    • #11
                      Social media marketing can help you to enhance your brand image in virtual world and this has its own advantages. But you should not give too much attention to SMO because if you can manage to rank top there will be room for you to enhance your brand image later. Try to give it a second thought.

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                      • #12
                        In my opinion SMO is a part of SEO. Or is it?
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                        • #13
                          SEO could be given some more weights actually since when you have a site which enjoys top search engines rankings, you can think of expanding and monetizing that which might then involve SMO and SEM.
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                          • #14
                            ok then what is more effective then?? SEO or SMO?
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                            • #15
                              The SEO would naturally focus more on how search engines are working, the roles of links as well as the on/off page optimization elements systems and structures and other relevant points in this respect while SMO would stress upon the roles of some leading general portals with millions of daily visitors.
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