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  • marketing mix

    What is marketing mix?
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  • #2
    Probably referring to mixing different types of methods....
    Help for new marketers
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    • #3
      Marketing mix is a business tool used in marketing and by marketers. The marketing mix is often crucial when determining a product or brand's offer, and is often associated with the four Ps: price, product, promotion, and place. In service marketing, however, the four Ps are expanded to the seven Ps or Seven Ps to address the different nature of services.
      Last edited by mikechan12; 08-15-2016, 07:36 AM.
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      • #4
        Marketing mix is a business tool used in marketing and by marketers. The marketing mix is often crucial when determining a product or brand's offer, and is often associated with the four Ps: price, product, promotion, and place.

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        • #5
          A marketing mix usually refers to the 4 P's classification for developing an effective marketing strategy.The 4 P's are Product, Place, Price and promotion.For consumer marketing mix, it was extended to include 3 more P's : People Process and Physical Evidence and 3 C's Cost, Consumer and Competitor.
          Last edited by MattHogan; 01-19-2017, 03:55 AM.
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          • #6
            The
            marketing mix
            refers to the set of actions, or tactics, that a company uses to promote its brand or product in the
            market
            . The 4Ps make up a typical
            marketing mix
            - Price, Product, Promotion and Place.
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            • #7
              Marketing mix refers to 4Ps marketings, you can be familiar to this concept if you stick to traditional marketing. In digital age, marketing mix is more than just 4Ps

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              • #8
                It is a classification for developing a marketing strategy. Industries choose marketing mix according to their requirements and it may contain 4 Ps- People, Promotion, Place and Price. Also, 4 Cs- Cost, Consumer, Convenience, Communication are used.
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