Avatar Advertising

[Joe]

I saw a lot of members buying other forum members' avatar space for the purpose of advertising. How effective is this?

[Jerlene.net]

Re: Avatar Advertising

Not as effective as one would like it to be. It gets your site exposure but not a lot of people are willing to type it in. It'd be better if it were a live link but oh well.

[Joe]

Re: Avatar Advertising

Hmm... How come other webmasters spend a lot of money in renting other member's avatars?

[njoker555]

Re: Avatar Advertising

well for some it really works, thats why they do it, i sell my sig link space but not avatar space, i'd rather have no picture at all for now lol, unless i see some good offers

[hostoly]

Re: Avatar Advertising

I think it would be effective if the member is well known, active and posting everywhere in the forum.

[Timby]

Re: Avatar Advertising

if you had a whole heap of people use the avatar I think it could be quite effective as your brand name would be out there in front of everyones face all the time!

[1-3-3-7]

Re: Avatar Advertising

Another factor, is how good the avatar looks, and if the URL is there. If it just says a word, then it might not be that effective since you don't know if that's the URL and if it's .com .net and so on.

If you have a short URL then it might be more effective for you, than for a site with a longer URL, since theirs will be harder to read.

[NJunkiesz]

Re: Avatar Advertising

I don't think it's very effective.

It's not like people can click on it to just go straight to the website like a forum signature or anything.

It would have to be really good to make people want to type the website in, and there isn't much space in an avatar to make it great.

[infinitomagazine]

Re: Avatar Advertising

signature is more effective, anyway if you have a nice avatar, probably people will notice that

[shepherd]

Re: Avatar Advertising

If it is clickable, I think it is effective. If the avatar is animated, this makes more attractive and effective avenue for marketing. Combining your signature and avatar for marketing and promotion purposes makes sense.

[LennyP]

Re: Avatar Advertising

Even if the avatar is not clickable it can still be an effective marketing tool. Think about how much money companies like Coke spend on brand awareness. When people see your logo everywhere they will instinctively see your site as a quality site. Even if they can't click on it the avatar is still having a powerful effect.

[moaid123]

Re: Avatar Advertising

I think it's rather silly. sigs I can understand, but not avatars. at least not in the long run.

it'll also quickly become saturated and confusing. before I used to use avatars at a glance to identify posters... when four people in the same thread have the same one it's just frustrating, doesn't really make me want to head over and check out their service.

[bizwiz]

Re: Avatar Advertising

It does get some exposure but it is less effective than advertising on someones signature.

[sharkee]

Re: Avatar Advertising

It depends on how attractive the avatar is, and if the url is quite visible. But I do think links on the signatures work better, because you can simply click the link to be directed to the page, and you also get to type a slogan or phrases that will get people interested in the link. As for the avatar you only get to put images, and to make matters worse it's a really small space.

[Positive]

Re: Avatar Advertising

I think it is only effective if you buy avatar space of most members of the forum. I mean, if people will see same thing over and over, they will definitely check it out.