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November 2021 Core Update

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  • November 2021 Core Update

    There is a lot of buzz about this November 2021 core update. But I don't exactly understand what this update was about exactly. Could someone please explain me here what did this update actually impose?
    Thanks in advance friends!
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  • #2
    Originally posted by Alina Fernandiz View Post
    There is a lot of buzz about this November 2021 core update. But I don't exactly understand what this update was about exactly. Could someone please explain me here what did this update actually impose?
    Thanks in advance friends!
    Oh My God! Alinaaaa!!

    I have been searching for the same answer since the update. I have literally stalked every forum, every news and YouTube channels to know further about this update. I hear everyone keep saying that there is sudden drop in the rankings but no one tells for what reason!

    Hope we find the answer to this really soon!
    Best Digital Marketing Agency | Lead Generation Agency | Top Social Media Marketing Agency | Display Advertising Agency | Best Retargeting Ads | Best Email Marketing Agency | PPC Ads Agency

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    • #3
      Originally posted by Alina Fernandiz View Post
      There is a lot of buzz about this November 2021 core update. But I don't exactly understand what this update was about exactly. Could someone please explain me here what did this update actually impose?
      Thanks in advance friends!
      This is what webmaster says about the latest google updates!

      * Focus on content
      As explained, pages that drop after a core update don't have anything wrong to fix. This said, we understand those who do less well after a core update change may still feel they need to do something. We suggest focusing on ensuring you're offering the best content you can. That's what our algorithms seek to reward.
      A starting point is to revisit the advice we've offered in the past on how to self-assess if you believe you're offering quality content. We've updated that advice with a fresh set of questions to ask yourself about your content:

      *Content and quality questions

      1. Does the content provide original information, reporting, research or analysis?
      2. Does the content provide a substantial, complete or comprehensive description of the topic?
      3. Does the content provide insightful analysis or interesting information that is beyond obvious?
      4. If the content draws on other sources, does it avoid simply copying or rewriting those sources and instead provide substantial additional value and originality?
      5. Does the headline and/or page title provide a descriptive, helpful summary of the content?
      6. Does the headline and/or page title avoid being exaggerating or shocking in nature?
      7. Is this the sort of page you'd want to bookmark, share with a friend, or recommend?
      8. Would you expect to see this content in or referenced by a printed magazine, encyclopedia or book?

      *Expertise questions

      1. Does the content present information in a way that makes you want to trust it, such as clear sourcing, evidence of the expertise involved, background about the author or the site that publishes it, such as through links to an author page or a site's About page?
      2. If you researched the site producing the content, would you come away with an impression that it is well-trusted or widely-recognized as an authority on its topic?
      3. Is this content written by an expert or enthusiast who demonstrably knows the topic well?
      4. Does the content have any easily-verified factual errors?
      5. Would you feel comfortable trusting this content for issues relating to your money or your life?

      *Presentation and production questions

      1. Does the content have any spelling or stylistic issues?
      2. Was the content produced well, or does it appear sloppy or hastily produced?
      3. Is the content mass-produced by or outsourced to a large number of creators, or spread across a large network of sites, so that individual pages or sites don't get as much attention or care?
      4. Does the content have an excessive amount of ads that distract from or interfere with the main content?
      5. Does content display well for mobile devices when viewed on them?

      *Comparative questions

      1. Does the content provide substantial value when compared to other pages in search results?
      2. Does the content seem to be serving the genuine interests of visitors to the site or does it seem to exist solely by someone attempting to guess what might rank well in search engines?
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