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  • How to measure SEO success?

    Hey All, I have been doing SEO for my website for 3 months now, how can I know whether I am successful in my work or not? How can I analyze myself and my work? Any advice or suggestions will be highly appreciated!
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  • #2
    Going past key-word scores permits advertising groups to exhibit what surely matters: how natural seek brings sales and earnings to the business. Thankfully, one of the first-rate equipment for measuring search engine optimization is freely available, and probable already established in your website – Google Analytics!

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    • #3
      Ways to Measure SEO Progress:
      1. Search Engine Traffic: Find Your Website’s Market Share & Diagnose Potential Problems
      2. Search Engine Traffic: Strategically Improve Your Website
      3. Domain Authority: Measure Your Website’s Strength
      4. Keyword Rank Tracking: Keep an Eye on the Competition
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      • #4
        To get the overview, All you have to do is that open the google analytics and check the graph!

        Check the traffic sources! If Organic visitors graph increasing you're on the right track!

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        • #5
          Originally posted by Kitty Solam View Post
          Hey All, I have been doing SEO for my website for 3 months now, how can I know whether I am successful in my work or not? How can I analyze myself and my work? Any advice or suggestions will be highly appreciated!
          We can use the following tools to track our website ranking and keywords including traffic.

          Semrush
          Ahrefs
          Majestic
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          • #6
            Originally posted by Kitty Solam View Post
            Hey All, I have been doing SEO for my website for 3 months now, how can I know whether I am successful in my work or not? How can I analyze myself and my work? Any advice or suggestions will be highly appreciated!
            I will discuss what significant factors are important to measure your SEO success.

            1. Increase in Organic Leads:

            The main goal of a business is to get marketing qualified leads for their business. These leads then convert into customers if they get the information they are looking for on the website.

            When it comes to SEO, one of the main things that matter is how many leads have you generated for your clients?

            2. Quality of Traffic:

            Your SEO strategy will be pointless if it doesn’t bring quality traffic to your website. Traffic is the best way to understand your audience. But as we all know, organic traffic is not going to increase unless you are ranking on the 1st page.

            When you do SEO for a website, the overall user experience of the website improves including speed, UI, content, etc. All these improvements will also reflect in Analytics with better metrics.

            Check out for these metrics in Analytics to actually measure the quality of your traffic:

            Increase in New Users – Every business looks to gain unique visitors every day. New visitors might be visiting your website with a specific intent, landed through organic, ads, social, etc, Analyzing your new user’s data is essential when it comes to traffic quality. Acquiring new users signifies that a new set of users are landing on your website through different mediums because of organic & brand discovery

            Increase in Organic Sessions – A session is the period of time a user is actively engaged with your website, app, etc. An increase in the number of organic sessions directly implies an increase in traffic to the website.

            Acquisition > All Traffic > Channels > Organic Search

            Increase in Pages / Session
            Increase in Avg. Session Duration
            Increase in Page Views
            A decrease in Bounce Rate
            3. Improvement in Rankings:

            Who doesn’t want to rank on Google’s first page? Website developers and the SEO team spend most of the time making sure each page is well optimized and will leave no stone unturned.

            For people who just started their small businesses with little or no existing web presence, reaching the top of the search rankings will not happen overnight. That’s the reality! You can’t do anything about it.
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            • #7
              Originally posted by Kitty Solam View Post
              Hey All, I have been doing SEO for my website for 3 months now, how can I know whether I am successful in my work or not? How can I analyze myself and my work? Any advice or suggestions will be highly appreciated!
              All depends which tool you are using to be specific. In a general sense you should be able to see improvements over time from when you first ran the tool up to the present time of running.

              You would want to see things like more visitors, more time on site, lower bounce rate, more enquiries etc. all, of course, depending on what the SEO was designed to achieve. The tool should be able to show the success of the campaign based on historical to current data.
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              • #8
                Check your website traffic and conversion, with this metrics you can measure your SEO success.

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                • #9
                  Organic Traffic.
                  Keyword Ranking.
                  SERP Visibility.
                  Click-Through Rate.
                  Bounce Rate.
                  Website Authority Over Time.
                  Backlinks.
                  Page Speed
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                  • #10
                    1. Keyword Rankings
                    2. Organic Traffic
                    3. Economic Value of Traffic
                    4. Domain Authority (DA)
                    5. Click-Through-Rate (CTR)
                    6. Bounce Rate

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                    • #11
                      Google's webmaster tool is the best way to check the progress of SEO. The success of SEO can be checked on various aspects. It is determined by the improvement of the ranking of websites for targeted keywords. It can also be indirectly reflected in the growth in the number of visitors, the reduction was seen in the bounce rate, rise in the user's browsing time of the website, etc.
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